Stop blasting. Start targeting.
Your POS already knows who your best customers are, who's about to churn, and who just had a birthday. Savvy Marketing Cloud turns that data into targeted campaigns that drive repeat visits — via email, SMS, push, and in-app.
Everything you need to market like a Fortune 500
Pre-built segments, custom cohort builder, multi-channel delivery, and full conversion attribution — no Mailchimp or Constant Contact required.
11 Pre-Built Cohort Presets
VIP, Lapsed 30/60/90, Birthday Month, New Customers, At-Risk, High Frequency, One-Time Buyers, Top Spenders, and Gold+ Loyalty — create any segment with one click.
Custom Cohort Builder
Build custom customer segments using RFM analysis (Recency, Frequency, Monetary). Combine rules with AND/OR logic. Preview audience size before launching.
Multi-Channel Campaigns
Reach customers via email, SMS, push notifications, and in-app messages. Choose one channel or blast across all four simultaneously.
Drip Sequences & Automations
Build multi-step welcome series, win-back flows, and post-purchase thank-you sequences. Set delays between steps and trigger based on customer events.
Conversion Attribution
Track whether your campaign actually drove a purchase. See open rates, click rates, conversion rates, and ROI per campaign with full attribution to the originating cohort.
Promotion-Linked Campaigns
Attach a discount or promotion to any campaign. Cohort members automatically get the offer applied at checkout — no coupon codes needed.
Why export to Mailchimp when you can target from your POS?
| Capability | Savvy Marketing | Mailchimp | Constant Contact | Klaviyo |
|---|---|---|---|---|
| POS Data Integration | Native — real-time | CSV export or Zapier | CSV export | API (setup required) |
| RFM Segmentation | 11 presets + custom | Manual tags | Not available | Manual segments |
| Conversion Attribution | POS-linked revenue | Click tracking only | Click tracking only | Revenue (ecom only) |
| SMS + Email + Push | All included | Email + SMS ($20+) | Email + SMS add-on | Email + SMS |
| Triggered Automations | POS-event triggers | Web-event only | Basic | Web + email events |
| Pricing | $199/mo flat | $13-350+/mo | $12-449/mo | $20-2,315/mo |
Frequently Asked Questions
Turn your customer data into revenue
Stop exporting CSVs to Mailchimp. Start targeting from your POS.